Amazon is ending the "Do Not Send Voice Recordings" feature for Echo devices, meaning all voice interactions with Alexa will be sent to the cloud for processing. This change, effective March 28, 2025, is part of Amazon's rollout of Alexa+, which enhances AI capabilities but raises privacy concerns. Users will no longer have the option to process voice recordings locally, and all data will be transmitted to Amazon's secure cloud. The company assures that privacy protections remain in place, with voice recordings encrypted during transit and users retaining control over their data through the Alexa Privacy dashboard. However, the move has sparked concerns among privacy advocates and users who prefer local processing to avoid sending personal data to the cloud.